CVBT Advertising Rates

Current at 11/19/2008

CVBT advertising rates are based on standard CPM, or cost per thousand impressions (page views). Impressions are calculated as the average monthly total over the preceding three months, based on weblog statistics.

Impressions
Aug08-Oct08: Average 232,010 page views per month

Standard Banner Ad (468x60)
CPM Rate $2.50
Monthly $580

Spotlight Ad
(140x140)
CPM Rate $1.75
Monthly $410

Button Ad (140x60)
CPM Rate $.90
Monthly $210

Radio/Webcast	Daily Rate
30 Second	$6.00
60 Second	$8.50
Minimum five-day run, includes webcast and radio station feeds

CONTRACT DISCOUNTS: 3 months 10% | >3 months 15%

ADVERTISING POLICIES: All rates are current at November 2008, subject to change without notice. All ads are sold to the highest available space in any one column. White space within an ad does not qualify for a lower rate. Rates are based on the average number of impressions during the previous quarter. Contracts signed in any quarter are based on rates in effect at the time and remain constant for the duration of the contract.

DISCLAIMER: Central Valley Business Times (CVBT) reserves the right to make occasional changes to the layout of its web pages, at its sole discretion, in order to best serve CVBT and its viewers and advertisers. Advertisers will be notified should any such change require more than a minor repositioning of their ads.